LumenCraft Studio crafts bold, modern branding and graphic design for local businesses and startups ready to stand out.
We work closely with you to understand your vision and translate it into visuals that are clean, trustworthy, and unmistakably yours.
A few standout projects from our studio — each one built from a real conversation and a clear vision.
A full brand refresh for a fast-growing East Austin food truck, including logo, color palette, and menu design. The new identity doubled their social following in 60 days. Bold, warm, and unmistakably Austin.
Starting at $1,200We designed pitch deck visuals, social media graphics, and an app icon suite for a SaaS startup entering the Austin tech scene. Every asset was built to feel modern, clean, and investor-ready. Launched to a standing ovation at a local accelerator demo day.
Starting at $950A complete visual identity for a South Austin wellness brand, covering logo marks, brand guidelines, packaging mockups, and print materials. The result is a cohesive, trustworthy look that resonates deeply with their customer base. Clean lines, earthy tones, and refined typography.
Starting at $1,500LumenCraft Studio was founded by Jasmine Nguyen out of a home office in Austin, TX — a city that's always been full of bold ideas and independent spirit. What started as freelance work for local entrepreneurs quickly grew into a tight-knit creative studio dedicated to helping small businesses and startups look their absolute best. Jasmine built LumenCraft on a simple belief: great design should be accessible, not just reserved for brands with massive budgets.
Our mission is straightforward — we listen first, then we design. Before a single pixel is placed, we take the time to understand your business, your customers, and the story you want to tell. That process is what sets us apart. Whether you're launching your first brand or refreshing an established one, we approach every project with the same level of curiosity, rigor, and creative energy.
At LumenCraft, our core values are clarity, collaboration, and craft. We believe that clean, modern visuals aren't just aesthetically pleasing — they build trust. Every choice we make, from a font weight to a color hex, is intentional and rooted in strategy. Our team works closely with clients throughout the entire process, keeping communication open and revisions painless.
We're proud to be a reliable creative partner for Austin's growing community of independent businesses and tech startups. If you've got a vision and you're ready to bring it to life, LumenCraft Studio is ready for you. Let's make something that glows.
Everything your brand needs to look sharp, feel cohesive, and communicate with confidence.
Logo Design & Brand Mark
Custom logo concepts, refinements, and final files in all formats. Delivered with full usage rights and a source file handoff.
Full Brand Identity System
Logo, color palette, typography, brand voice, and a comprehensive brand guidelines document your whole team can use.
Brand Audit & Refresh
Assessment of your existing brand with strategic recommendations and modernized visual updates. Perfect for growing businesses.
Business Card & Stationery
Polished print-ready designs for cards, letterheads, envelopes, and branded collateral. First impressions matter.
Social Media Graphics Pack
10–20 on-brand templates for Instagram, LinkedIn, and Facebook. Editable and sized for every platform you use.
Pitch Deck Design
Investor-ready slide decks that tell your story with clarity and visual impact. We design, you pitch with confidence.
Flyer & Event Poster
Eye-catching print or digital promotional materials for events, product launches, and marketing campaigns.
Menu & Packaging Design
Beautiful, on-brand menus and product packaging that turn browsers into buyers and elevate your customer experience.
Discovery & Brand Strategy Session
A deep-dive working session to clarify your positioning, audience, and visual direction before any design work begins.
Competitor & Market Analysis
We map out your competitive landscape visually and identify design opportunities that give your brand a distinct edge.
Brand Style Guide Creation
A clear, documented guide covering logo usage, color codes, type specs, tone of voice, and do's and don'ts for your brand.
Monthly Retainer — Ongoing Design
A flexible monthly package for businesses that need consistent, on-brand design support week in and week out.
A glimpse into the work coming out of our Austin studio — every piece designed with purpose.
Taquería Listo — Logo Suite
Voltex App — Icon & UI Kit
Rooted Wellness — Packaging
Stackd Finance — Pitch Deck
Drift Coffee — Brand Identity
Summit Build Co. — Visual System
Real words from real businesses we've had the pleasure of working with right here in Austin.
★★★★★
"Jasmine and the LumenCraft team completely transformed our food truck's brand. We walked in with a rough sketch on a napkin and walked out with a full identity system that we're genuinely proud to put on everything. Our customer engagement on Instagram went through the roof within two months. The process was smooth, collaborative, and honestly fun."
Marco Delgado
Owner, Taquería Listo · Austin, TX
★★★★★
"We hired LumenCraft to design our pitch deck and app icon suite before our accelerator demo day, and it was the best investment we made. Investors kept complimenting how polished and clear our slides were. Jasmine understood our product immediately and translated it into visuals that looked like we had a full in-house design team. We'll be back for every milestone."
Priya Anand
Co-Founder, Voltex · Austin, TX
★★★★★
"I was nervous about rebranding — I didn't want to lose the warmth my regulars already associate with Drift Coffee. LumenCraft listened to every concern and delivered something that felt familiar but so much more refined. The new logo alone has gotten me more compliments in a week than my old one got in three years. Worth every penny and then some."
Taylor Bloom
Founder, Drift Coffee · Austin, TX
Tell us about your vision and we'll get back to you within one business day. No pressure, no fluff — just a real conversation.